Apple Unveils New Research Lab in China to Test Products Under Extreme Conditions

Apple is set to open a new applied research lab in Shenzhen, China, aimed at enhancing the quality and reliability of its flagship products. This strategic move comes as Apple ramps up production for its upcoming iPhone 16 lineup, expected to launch in the fall.

Key Takeaways

  • Location: Shenzhen, China, chosen for its proximity to many of Apple’s suppliers.
  • Focus: Testing new materials and production techniques to ensure products can withstand extreme conditions.
  • Investment: Over 1 billion yuan (approximately $138 million) invested in research facilities in China.
  • Leadership: Apple’s COO Jeff Williams recently visited Shenzhen to discuss investment and collaboration plans.

Strategic Location

The choice of Shenzhen is significant due to its proximity to many of Apple’s suppliers. This allows for closer collaboration and more efficient testing of new materials and production techniques. Despite diversifying its production capacity to other countries like Vietnam and India, China remains a key manufacturing hub for Apple.

Focus on Quality and Reliability

The new lab will focus on reliability and quality testing for key products such as the iPhone, iPad, and Apple Vision Pro. The facility aims to ensure that these products can withstand extreme conditions, from intense physical activity to harsh temperatures. This is particularly crucial as Apple prepares for the launch of its iPhone 16 lineup.

Significant Investment

Apple has invested over 1 billion yuan (approximately $138 million) in research and development facilities across China, including centers in Beijing, Shanghai, and Suzhou. The new Shenzhen facility is part of this broader expansion, aimed at boosting Apple’s research capabilities.

Leadership Involvement

Apple’s Chief Operating Officer, Jeff Williams, recently visited Shenzhen to discuss investment and collaboration plans. During his visit, he emphasized the critical role Shenzhen plays in Apple’s market strategy. Williams also met with senior Chinese officials in Beijing and visited an Apple Store in the Wangfujing shopping district.

Broader Implications

This new lab is part of Apple’s ongoing efforts to enhance the quality and reliability of its products. By focusing on extreme condition testing, Apple aims to ensure that its devices meet the highest standards of durability and performance. This move is expected to further solidify Apple’s position as a leader in the tech industry.

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Spain Launches Antitrust Investigation into Apple’s App Store Practices

Spain’s National Commission for Markets and Competition (CNMC) has initiated an antitrust investigation into Apple’s App Store, citing concerns over potentially unfair trading conditions imposed on developers. This probe adds to Apple’s growing regulatory challenges in Europe.

Key Takeaways

  • Spain’s CNMC is investigating Apple’s App Store for potential anti-competitive practices.
  • The investigation could result in fines up to 10% of Apple’s global annual turnover.
  • Apple denies the allegations and pledges to cooperate with the Spanish authorities.

Background

The CNMC announced the investigation on July 24, 2024, focusing on whether Apple imposes unfair commercial terms on developers who distribute their applications through the App Store. The regulator’s concerns align with ongoing scrutiny Apple faces from other European bodies, including the European Commission.

Potential Consequences

If the CNMC finds Apple in violation of competition laws, the tech giant could face penalties amounting to 10% of its global annual turnover. Given Apple’s revenue of $383 billion in the year leading up to September 2023, the fines could be substantial.

Developer Complaints

Developers have long criticized Apple’s App Store policies, particularly the fees for in-app sales and the mandatory use of Apple’s payment system. These complaints have fueled multiple investigations across different jurisdictions.

Apple’s Response

Apple has consistently denied any wrongdoing. In a statement, the company emphasized that Spanish developers compete on a level playing field on the App Store. Apple also reiterated its commitment to working with the CNMC to address their concerns.

Broader Implications

This investigation is part of a broader trend of increased regulatory scrutiny on Big Tech companies in Europe. The European Commission has already fined Apple €1.84 billion for anti-competitive practices related to music streaming apps and is investigating other aspects of Apple’s business practices under the Digital Markets Act (DMA).

Future Outlook

The outcome of the CNMC’s investigation could take up to two years. Meanwhile, Apple continues to face regulatory challenges not only in Europe but also in other regions like India, where similar antitrust concerns have been raised.

Conclusion

As regulatory bodies worldwide ramp up their scrutiny of Big Tech, Apple’s business practices, particularly those related to the App Store, will likely remain under the microscope. The CNMC’s investigation is just one of many that could shape the future landscape of digital marketplaces.

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Apple and Micron Executives Visit China Amid Rising US Chip Restrictions

Apple Inc. Chief Operating Officer Jeff Williams and Micron Technology Inc. President Sanjay Mehrotra recently made a discreet trip to Beijing to meet with senior Chinese officials. This visit comes as the US considers implementing stricter technology curbs against China.

Key Takeaways

  • Executives’ Visit: Jeff Williams and Sanjay Mehrotra met with Chinese Vice-Premier He Lifeng and Foreign Minister Wang Yi.
  • US-China Business Council: Both executives are directors of this council, which aims to foster better understanding between the two nations.
  • Economic Discussions: The meetings focused on China’s economic reforms and modernization, as well as the outcomes of the Chinese Communist Party’s Third Plenum.
  • Trade Restrictions: The visit occurs amid increasing US-led international efforts to restrict advanced technology exports to China.
  • Business Impact: Apple and Micron face significant challenges in China, a crucial market and production base for their products.

Meeting with Chinese Officials

On Monday, Williams and Mehrotra joined a US business delegation to meet with Vice-Premier He Lifeng and Foreign Minister Wang Yi. He Lifeng encouraged American firms to actively participate in China’s ongoing reform and modernization efforts. Wang Yi discussed the outcomes of the Chinese Communist Party’s Third Plenum and expressed a desire for the US-China Business Council to help foster a more accurate understanding of China in the US.

Context of the Visit

The visit comes at a time when Washington is leading an international campaign to tighten trade restrictions, aiming to prevent advanced technology from reaching China. US companies are navigating a complex landscape, balancing the pressure to decouple from China with the need to maintain their presence in a vital market. Apple, for instance, relies on China for about 20% of its sales, while Micron has faced challenges after Beijing banned its products from critical infrastructure last year.

Challenges for US Tech Firms

Foreign tech firms operating in China must stay attuned to the political climate. Stricter regulations on foreign-made products in state-backed sectors have raised concerns about Apple’s long-term prospects in the country. Additionally, the rise of local manufacturers like Huawei has forced Apple to implement significant price cuts on iPhones to maintain steady shipments.

Conclusion

The visit by Apple and Micron executives underscores the delicate balance US tech firms must strike in China. As the US considers further restrictions, these companies continue to engage with Chinese officials to navigate the complexities of operating in the world’s second-largest economy.

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Apple Unveils Groundbreaking M4 Chip for iPad Pro

Apple has announced the release of its latest innovation, the M4 chip, which promises to revolutionize the performance and design of the new iPad Pro. Built with second-generation 3-nanometer technology, the M4 chip offers unprecedented power efficiency and advanced features, making the iPad Pro a powerhouse for both professional and everyday use.

Key Takeaways

  • M4 Chip: Built using second-generation 3-nanometer technology.
  • Performance: Up to 1.5x faster CPU performance compared to the M2 chip.
  • Graphics: New 10-core GPU with hardware-accelerated ray tracing and mesh shading.
  • Neural Engine: Capable of 38 trillion operations per second.
  • Display: Ultra Retina XDR display with stunning precision and color accuracy.
  • Energy Efficiency: Delivers high performance with lower power consumption.

Unprecedented Performance and Efficiency

The M4 chip is a system on a chip (SoC) that advances the industry-leading power efficiency of Apple silicon. It features a new CPU with up to 10 cores, including four performance cores and six efficiency cores. This configuration allows for up to 1.5x faster CPU performance compared to the previous M2 chip, making it ideal for demanding tasks like editing 4K video or working with complex music files.

Advanced Graphics Capabilities

The new 10-core GPU in the M4 chip builds on the next-generation graphics architecture introduced in the M3 family. It includes Dynamic Caching, which allocates local memory dynamically in real-time, significantly boosting performance for professional apps and games. The GPU also brings hardware-accelerated ray tracing and mesh shading to the iPad Pro for the first time, enabling more realistic shadows, reflections, and complex scenes in graphics-intensive applications.

Cutting-Edge Neural Engine

Apple’s fastest Neural Engine ever, capable of up to 38 trillion operations per second, is integrated into the M4 chip. This makes the new iPad Pro exceptionally powerful for artificial intelligence tasks. The Neural Engine, combined with next-generation machine learning accelerators in the CPU and a high-performance GPU, allows for efficient and private AI processing on the device.

Stunning Ultra Retina XDR Display

The M4 chip features an entirely new display engine designed to drive the Ultra Retina XDR display on the iPad Pro. This state-of-the-art display combines the light of two OLED panels to deliver stunning precision, color accuracy, and brightness uniformity. The new display engine enables the iPad Pro to offer an unparalleled visual experience.

Energy Efficiency and Environmental Impact

The power-efficient performance of the M4 chip helps the new iPad Pro meet Apple’s high standards for energy efficiency, providing all-day battery life. This results in less time needing to be plugged in and less energy consumed over its lifetime. Apple aims to be carbon neutral across its entire manufacturing supply chain and product life cycle by 2030, and the M4 chip is a significant step towards that goal.

Conclusion

With the introduction of the M4 chip, Apple continues to push the boundaries of technology, delivering a device that is not only powerful but also energy-efficient and environmentally friendly. The new iPad Pro, powered by the M4 chip, sets a new standard for performance, graphics, and AI capabilities, making it the most powerful device of its kind.

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How Apple Escaped the Massive CrowdStrike IT Outage Unscathed

Apple recently demonstrated the resilience of its ecosystem by avoiding the widespread IT outage that affected numerous Windows users globally. The outage, linked to a defective update from cybersecurity firm CrowdStrike, caused significant disruptions for major airlines, banks, and retailers, but Apple users remained unaffected.

Key Takeaways

  • Apple’s tightly controlled ecosystem shielded its users from the CrowdStrike IT outage.
  • The issue primarily affected Windows users, causing widespread disruptions.
  • Linux users were also unaffected by the outage.

The Incident

The IT outage, which began early Friday morning, left many Windows users facing the dreaded "blue screen of death." Major sectors, including airlines, banks, and stock markets, experienced significant disruptions. The root cause was identified as a defective update from CrowdStrike, a cybersecurity firm that provides services to many enterprises.

Apple’s Resilience

Apple’s ecosystem, which includes 2.2 billion iOS devices, remained unaffected by the outage. According to Dan Ives, a Wedbush Securities analyst, the primary reason for this resilience is the tightly controlled nature of Apple’s ecosystem. "Everything is controlled within the four walls of Apple Park," Ives stated.

Unlike Windows, which frequently updates its software and has a larger software library, Apple maintains strict control over its security and updates. This control minimizes the risk of third-party issues affecting its devices. As a result, Apple is less likely to experience such outages, especially those linked to third-party services like CrowdStrike.

Impact on Enterprises

Most large enterprises run their servers on Windows- or Linux-based systems. While Apple does have a presence in the enterprise sector, it is more successful in selling Macs and other products used by employees for work tasks rather than the underlying systems powering company servers. Consequently, when an IT issue like the CrowdStrike outage occurs, it predominantly impacts companies running their systems on Windows.

CrowdStrike’s Response

CrowdStrike CEO George Kurtz confirmed that the issue was caused by a defective update and not a cyberattack. "The issue has been identified, isolated, and a fix has been deployed," Kurtz said. He assured customers that they could find the latest updates on the support portal and that continuous updates would be provided on their website.

Conclusion

The recent CrowdStrike IT outage highlighted the robustness of Apple’s ecosystem in shielding its users from widespread disruptions. While Windows users faced significant challenges, Apple’s tightly controlled environment ensured that its devices remained unaffected, underscoring the benefits of its integrated approach to security and updates.

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$30K Worth of Counterfeit Apple Products Seized in Pee Dee Traffic Stop

A routine traffic stop on Interstate 95 in Florence County, South Carolina, led to the discovery of approximately $30,000 worth of counterfeit Apple products. The driver, Umberto Cardinale, 37, from Pennsylvania, was arrested and charged with the transportation and distribution of counterfeit goods.

Key Takeaways

  • Event: Traffic stop on Interstate 95 in Florence County, SC.
  • Discovery: $30,000 worth of counterfeit Apple products.
  • Suspect: Umberto Cardinale, 37, from Pennsylvania.
  • Charges: Transportation and distribution of counterfeit goods.
  • Penalties: Up to 5 years in prison and/or a $20,000 fine.

Traffic Stop Leads to Major Seizure

On Tuesday, July 16, deputies from the Florence County Sheriff’s Office pulled over a vehicle for speeding on Interstate 95. The driver, identified as Umberto Cardinale, consented to a search of his vehicle. During the search, deputies discovered approximately $30,000 worth of counterfeit Apple products.

Legal Consequences

Cardinale was arrested and charged with the transportation and distribution of counterfeit goods valued at over $10,000 but less than $50,000. Under South Carolina law, this felony is punishable by a fine of up to $20,000 or imprisonment of up to five years, or both.

Current Status

Cardinale is currently being held at the Florence County Detention Center, awaiting a bond hearing. The investigation is ongoing, and further details may emerge as the case progresses.

Broader Implications

The seizure highlights the ongoing issue of counterfeit goods in the market, particularly high-value items like Apple products. Consumers are advised to purchase electronics from reputable sources to avoid counterfeit items, which can be inferior in quality and potentially dangerous.

Conclusion

This incident serves as a reminder of the vigilance required by law enforcement to combat the distribution of counterfeit goods. The Florence County Sheriff’s Office continues to work diligently to ensure the safety and integrity of the market.

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Sophisticated Counterfeit Apple Operation Uncovered by Baldwin County Deputies

Baldwin County deputies have uncovered a sophisticated counterfeit Apple product operation that spans multiple states and even reaches as far as China. The investigation began with a routine traffic stop and has since revealed a highly organized scheme involving stolen identities and trade secrets.

Key Takeaways

  • Baldwin County deputies discovered nearly 200 counterfeit Apple items, including AirPods, watches, and headphones.
  • The operation involved purchasing real Apple products, creating counterfeit versions, and returning the fakes for refunds.
  • The authentic Apple products were then shipped to China for resale.
  • Two suspects from Malaysia have been arrested and charged with multiple offenses.
  • The Department of Homeland Security is also involved in the investigation.

The Discovery

The investigation began with a traffic stop on I-65, where deputies pulled over a vehicle for driving at 40 miles per hour while the driver was watching a YouTube video on a cell phone. Inside the car, deputies found nearly 200 counterfeit Apple products, including AirPods, watches, and headphones, valued at over $50,000.

The Suspects

Vincent Tang, 36, and Chalvin Tan, 24, both from Malaysia, were arrested and charged with trafficking in stolen identities, theft of trade secrets, and possession of a forgery device. According to Baldwin County Sheriff’s Office Chief Deputy Col. Anthony Lowery, the suspects would purchase real Apple products, create counterfeit versions with fake serial and IMEI numbers, and return the fakes to stores like Target for refunds.

The Operation

The counterfeit operation was highly organized and sophisticated. The suspects used a laser engraver to create fake serial numbers and IMEI numbers on the counterfeit products. They would then return these counterfeit items to stores and receive refunds, while the authentic Apple products were shipped to China for resale. This scheme was not limited to Baldwin County but stretched across multiple states, including Louisiana and Florida.

Broader Implications

The Department of Homeland Security is now involved in the investigation, which has revealed that the operation targeted multiple Target stores in Mobile, Pensacola, and Gulf Shores. The suspects had been staying at a Red Roof Inn in Bay Minette for a few days, but investigators believe the operation extends far beyond Baldwin County.

Conclusion

This case highlights the complexity and sophistication of modern counterfeit operations. The Baldwin County Sheriff’s Office, along with federal agencies, continues to investigate the full extent of this multi-state scheme. The arrests of Tang and Tan mark a significant step in dismantling this elaborate network.

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Prime Day 2024: Unmissable Apple Tech Deals

Amazon Prime Day 2024 is here, and it’s offering some of the best deals on Apple products. From AirPods to MacBooks, this year’s event is a golden opportunity for tech enthusiasts to grab their favorite Apple gadgets at unbeatable prices. Here’s a comprehensive look at the top deals you shouldn’t miss out on.

Key Takeaways

  • AirPods: Discounts up to 32% on various models.
  • Apple Watches: Up to 32% off on the latest models.
  • MacBooks: Savings of up to 20% on select models.
  • iPads: Discounts ranging from 10% to 24%.
  • Accessories: Significant price cuts on Apple Pencils, AirTags, and more.

AirPods Deals

  • AirPods Pro (2nd Gen, USB-C): Now $169, was $249 (32% off)
  • AirPods Max: Now $395, was $550 (28% off)
  • AirPods (3rd Generation): Now $120, was $169 (29% off)

Apple Watch Deals

  • Apple Watch Series 9 (GPS, 41mm): Now $280, was $399 (30% off)
  • Apple Watch Series 9 (GPS, 45mm): Now $310, was $429 (28% off)
  • Apple Watch SE 2nd Gen (GPS, 40mm): Now $170, was $249 (32% off)
  • Apple Watch Ultra 2 (GPS, Cellular, 49mm): Now $700, was $799 (12% off)

MacBook Deals

  • MacBook Air (13.6-Inch, M2 Chip, 8GB RAM, 256GB SSD): Now $799, was $999 (20% off)
  • MacBook Pro (14.2-Inch, M3 Pro Chip, 18GB Unified Memory, 512GB SSD): Now $1,699, was $1,999 (15% off)
  • MacBook Air (15.3-Inch, M3 Chip, 8GB Unified Memory, 256GB SSD): Now $1,049, was $1,299 (19% off with coupon)

iPad Deals

  • iPad Mini (6th Generation, 8.3-Inch, A15 Bionic Chip, 64GB): Now $380, was $499 (24% off)
  • iPad (10th Generation, 10.9-Inch, Wi-Fi, 64GB): Now $299, was $349 (14% off)
  • iPad Pro (12.9-Inch, Wi-Fi, 128GB): Now $1,099, was $1,299 (15% off)

Accessory Deals

  • Apple Pencil (2nd Generation): Now $79, was $129 (39% off)
  • Apple AirTag: Now $24, was $29 (17% off)
  • Belkin Apple AirTag Holder with Key Ring: Now $9, was $13 (30% off)

Best Deals from Non-Amazon Retailers

  • MacBook Air (15-Inch, M2 Chip, 8GB RAM, 256GB SSD): Now $1,000, was $1,299 (23% off)
  • iPad Pro (11-Inch, M4 Chip, 512GB): Now $1,079, was $1,199 (10% off)
  • iPad Air (13-Inch, M2 Chip, 256GB): Now $809, was $899 (10% off)

Conclusion

Amazon Prime Day 2024 is a fantastic opportunity to snag some of the best Apple products at record-low prices. Whether you’re in the market for new AirPods, an Apple Watch, a MacBook, or an iPad, there’s something for everyone. Don’t miss out on these limited-time offers!

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Apple Approves First Retro PC Emulator for iPhone, iPad, and Vision Pro

Apple has approved the first-ever retro PC emulator, UTM SE, for the App Store on iPhone, iPad, and Vision Pro. This groundbreaking move allows users to emulate old versions of Windows, macOS, Linux, and more, enabling classic software and games to run on Apple devices.

Key Takeaways

  • Apple approves UTM SE, the first retro PC emulator for iPhone, iPad, and Vision Pro.
  • UTM SE supports emulation of x86, PPC, and RISC-V architectures.
  • Users can run pre-built machines or create custom configurations.
  • The app was initially rejected but later approved after modifications.

A New Era for Emulation on Apple Devices

Apple’s approval of UTM SE marks a significant shift in its App Store policies. The app allows users to emulate various desktop operating systems, including MS-DOS, Windows XP, and Linux, without the need for workarounds, jailbreaks, or side-loading .ipa files via Xcode. This move follows Apple’s relaxation of restrictions on gaming emulators earlier this year.

Features of UTM SE

UTM SE offers several unique features:

  • VGA mode support for graphics and terminal mode for text-only OSes.
  • Emulation of x86, PPC, and RISC-V architectures.
  • Support for pre-built machines and the ability to create custom bootable machines.
  • Guides for emulating Windows XP through Windows 11 and pre-built virtual Linux machines.

Initial Rejection and Subsequent Approval

Apple initially rejected UTM SE in June, citing violations of its App Review Guidelines. The app was deemed unsuitable for third-party marketplaces in the European Union due to rule 2.5.2 of the Notarization Review Guidelines. However, after modifications and assistance from the AltStore team, UTM SE was finally approved.

Performance and Limitations

While UTM SE allows for the emulation of various operating systems, users should not expect exceptional performance, especially with modern desktop Linux distributions. The app uses a threaded interpreter instead of Just-In-Time (JIT) compilation, which Apple restricts for security reasons. This results in slower performance compared to native execution.

Community and Developer Reactions

The approval of UTM SE has been met with enthusiasm from the community and developers. Users appreciate the increased flexibility and the ability to push their Apple devices to new limits. However, some have noted the need for better Magic Keyboard support and improved stability when running complex virtual machines.

Future Prospects

The approval of UTM SE opens the door for more emulators to enter the App Store, potentially leading to a broader range of applications and use cases for Apple devices. This move is seen as a positive step towards a more open ecosystem, even within the constraints of Apple’s sandboxed environment.

How to Get UTM SE

UTM SE is available for free on the App Store and requires iOS 14.0, iPadOS 14.0, or visionOS 1.0 or later to run. Users in the European Union will also have the option to download the app from AltStore in the coming weeks.

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India’s Antitrust Probe Uncovers Apple’s Market Misconduct

An investigation by India’s antitrust body, the Competition Commission of India (CCI), has found that Apple has been exploiting its dominant position in the app store market on its iOS operating system. The confidential report, seen by Reuters, reveals that Apple engaged in abusive conduct and practices, significantly impacting app developers and consumers.

Key Takeaways

  • India’s CCI finds Apple guilty of abusing its dominant position in the app store market.
  • Apple forced developers to use its proprietary in-app purchase system.
  • The investigation report is 142 pages long and not yet public.
  • Apple can respond to the findings before a final decision is made.
  • Potential outcomes include monetary fines and changes to business practices.

Background of the Investigation

The CCI has been investigating Apple Inc. since 2021 for possibly abusing its dominant position in the apps market. The investigation was triggered by complaints from a non-profit group called "Together We Fight Society," which argued that Apple’s in-app fee of up to 30% hurts competition by raising costs for app developers and customers.

Findings of the Report

The CCI’s investigations unit, in its 142-page report, stated that Apple wields significant influence over how digital products and services reach consumers, especially through its iOS platform and App Store. The report highlighted the following points:

  • Apple App Store is an unavoidable trading partner for app developers.
  • Developers have no choice but to adhere to Apple’s unfair terms, including the mandatory use of Apple’s proprietary billing and payment system.
  • From the perspective of app developers, the Apple iOS ecosystem is indispensable.

Apple’s Defense

Apple has denied any wrongdoing, arguing that it is a small player in India, where phones using Google’s Android system are dominant. In its submissions to the CCI, Apple claimed its market share in India is an "insignificant" 0-5%, while Google commands 90-100%. Apple also argued that the in-app payment system allowed it to maintain and develop the safety of its App Store.

Global Context

The Indian investigation report comes as Apple faces increased antitrust scrutiny in other regions. In June, European Union antitrust regulators said Apple breached the bloc’s tech rules, which could result in a hefty fine for the iPhone maker. The company also faces an investigation into new fees imposed on app developers.

Next Steps

The CCI report is the most critical stage of the Indian investigation and will now be reviewed by the watchdog’s senior officials. Apple and other parties will be allowed to respond before a final decision is reached. Potential outcomes could include monetary fines and directives to change business practices.

Apple vs. Google in India

The CCI investigation team noted that no third-party payment processor was being permitted by Apple to provide services for in-app purchases. It added that in most cases, apps are also not allowed to include any external links that direct customers to other purchasing mechanisms, violating Indian competition laws.

Apple’s iOS powered about 3.5% of 690 million smartphones in India as of mid-2024, with the rest using Android. Despite its small market share, Apple’s smartphone base in the country has become five times larger in the last five years.

Conclusion

The findings of the CCI’s investigation into Apple’s practices in India mark a significant development in the global scrutiny of the tech giant’s market behavior. As the investigation progresses, the final decision could have far-reaching implications for Apple’s business practices in India and potentially other regions.

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